Graphic Design | Frenly Studio
Graphic design is a profession, academic discipline, and applied art that involves creating visual communications intended to transmit specific messages to soci
Overview
Graphic design is a profession, academic discipline, and applied art that involves creating visual communications intended to transmit specific messages to social groups, with specific objectives. It is an interdisciplinary branch of design and of the fine arts, requiring creativity, innovation, and lateral thinking. The practice of graphic design involves the use of manual or digital tools to communicate visually, often using text and graphics to convey ideas, feelings, and attitudes. The American Institute of Graphic Design (AIGA) has over 25,000 members. Notable designers have made significant contributions to the field, and companies have utilized graphic design to create iconic brands.